Our Story
Celebrating heritage and empowering artisans through sustainable fashion since 2017.
Welcome to Alpana's Kutch Creation
Where Heritage Meets Handcrafted Elegance, Founded in 2017 in the culturally rich region of Gandhidham, Kutch, Gujarat, Alpana's Kutch Creation was born from a deep love for traditional craftsmanship and a vision to bring the timeless beauty of Kutch’s textiles to the world.
We specialize in handcrafted, hand block printed clothing that celebrates India’s heritage, artistry, and storytelling through fabric. Every piece we create is more than just apparel—it's a work of art rooted in history and culture.
Our Journey
From a humble beginning with a passion to promote the forgotten art of hand block printing, we have grown into a trusted name in ethnic and artisan wear. Our dedication to quality, authenticity, and tradition drives everything we do—from fabric selection to the final stitch.

Our Collections
At Alpana's Kutch Creation, we offer a wide range of handcrafted clothing designed for every occasion: Sarees, Dupattas, Chaniya Cholis, Cotton Suits, Ready-to-Wear Garments, Men’s Wear Each product is thoughtfully crafted using traditional techniques and natural dyes, ensuring every garment reflects the soul of Kutch.
Artisan Techniques We Celebrate
We proudly preserve and promote various forms of traditional handwork, including: Ajrakh, Kalamkari, Meenakari, Bandhani, Nimzari, Ghatchola Sarees & Dupattas, Shibori, Pure Modal & Gajji Silk Handwork. Our skilled artisans pour generations of knowledge and cultural pride into each creation, making every piece truly one-of-a-kind.
Our Vision
Our mission is to keep India’s textile heritage alive by supporting traditional artisans and offering customers high-quality, handcrafted garments that tell a story. We aim to inspire a love for slow fashion, ethical sourcing, and meaningful craftsmanship. As we grow, Alpana's Kutch Creation remains grounded in the values we started with—heritage, quality, and heart.
The Art of Kutch Embroidery
Each piece tells a story, woven with tradition and crafted with love
Traditional Techniques
We preserve centuries-old embroidery techniques, passed down through generations of skilled artisans.
Sustainable Practices
Our commitment to sustainable production ensures minimal environmental impact while supporting local communities.
Quality Materials
We source only the finest silks and materials to ensure that each creation is luxurious and durable.
Our Values
The principles that guide everything we do
Artisan Empowerment
We provide fair wages and safe working conditions for all our artisans, empowering them to continue their craft with dignity and pride.
Cultural Preservation
We are committed to preserving and celebrating the rich cultural heritage of Kutch embroidery for future generations.
Quality & Authenticity
Every piece we create upholds the highest standards of quality and authenticity, ensuring that our customers receive only the best.
Innovation with Tradition
While honoring traditional techniques, we embrace innovation to create contemporary designs that appeal to modern sensibilities.
Experience the Beauty of Kutch Creations
Discover our collection of handcrafted pieces that blend tradition with contemporary elegance.
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